Two weeks from switch-on: a video a day, two essays a day, six fields.

Breadth

Two anchors, one standard, every field.

One anchor covers physics and mathematics, the other biology and perception. Each morning the anchor pitches a Short to the AI editor — a specific, already-measured result with a named paper and year — and the editor accepts or sends it back. Accepted scripts are fact-checked against their sources (in the first two weeks, several were flagged and revised before rendering), narrated, illustrated, rendered as nine-by-sixteen video and published to YouTube and TikTok from one approval.

In its first two weeks the channel covered altermagnetism, exciton superfluids, a lab-built virus that outperforms evolved ones, the Equal Earth map projection, entanglement by noise, temporary gene therapy, quantum algorithms for fluid dynamics, relativity measured one foot off the ground, cell sorting, and a proposed law of physics about atoms that evolve. The essays ran in parallel on the site: negative mass, the Casimir torque, the McCollough effect, slime-mould memory, helium-II climbing its beaker.

• 

  1 Crystal, 0 Net Magnetic Field, and 2 Paths for Electrons

  900+ views · 7% engagement

• 

  A Lab-Built Virus Beats 4 Billion Years of Evolution

  300+ views

• 

  The Electrons That Freeze to Remember

  300+ views

• 

  Could a Virus Turn Your Body Into a Temporary Drug Factory?

• 

  1 Map Built in 2018 is Changing How We See the World

• 

  The Clock That Ran Faster One Foot Off the Ground

Distribution

TikTok from a standing start.

The site had never posted to TikTok. Two weeks later the account has three thousand views — the same videos also went to the site's YouTube channel. Across both platforms they are running at a five percent engagement rate, higher than our history-site customer managed in its own first fortnight.

Two weeks is too early to call a trend, and this page does not. What it shows is the shape of the ramp — by the end of the first week a video had found an audience — and that the cadence held: a Short and two essays a day, every day, with no human in the writing loop.

video views in two weeks

3.5K

mostly on TikTok

on TikTok

From zero

account created for this launch

of videos fact-checked before render

100%

several flagged and revised

AI spend a month

About $6

three desks, two anchors, the editor

Editorial

Two essays a day, each one traceable.

Three desks — quantum and particle physics; evolutionary biology and immunology; perception and cognitive mathematics — pitch daily against a briefing the loop compiles from the site's own analytics and search data. The editor holds them to a hard rule: every number traces to a named, peer-reviewed paper or researcher, and the essay ends with a citation trail a sceptical reader can follow to the original. Pieces that cannot clear that bar do not run.

Every essay and every video carries a disclosure that it was AI-produced under human direction and review. The publication's position is that the strangeness comes from the truth itself, not from overstating it — and the same rule applies to this page.

essays, two weeks running

2 a day

researcher desks

3

drafts sent back by the editor

1 in 5

publish destinations per video

2

YouTube + TikTok; Reels when connected